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HISMART

  • **Brand concept: HiSmart - wisdom enlightens the future, within reach**
    **Core Values:**
    - **Hi (Humanized Intelligence)**: User-centric, using technology to convey temperature.
    - Smart (Simplified Mastery): Make complex technology simple and easy to use, enabling smart living.
    **Mission**: Break the boundaries of technology and life, and use innovative products to make everyone easily enjoy the convenience and fun of the intelligent era.
    **Vision**: To become a trusted intelligent partner of global users, so that technology can truly serve the needs of people.

    **Brand Promise:**
    "We don't race the future, we build bridges to the future. In the world of HiSmart, every 'Hi' is the hand that technology actively reaches out to people, and every 'Smart' is a surprise that is complex and simple. ”

    **Brand slogan:**
    **“Say Hi to Smarter Living.” **
    (Say hello to a smarter life.) )

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    **Differentiation Highlights:**
    - **Emotional Interaction**: The first "emotion recognition" technology, the device can adjust the response mode according to the user's state;
    - **Ageless design**: The interface language crosses the digital divide, and can be used smoothly by children and silver-haired people;
    - **Green Intelligence**: The carbon footprint of the whole life cycle of the product can be traced, so that wisdom and sustainability go hand in hand.

    By injecting "human temperature" into hard-core technology, HiSmart rewrites the rules of the intelligent era - true intelligence starts from knowing how to say "Hi".

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